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Imbibe Live 2017: top trends from the show

What's hot? Some of the top trends from Imbibe Live 2017

Drinks trends that operators should look out for this year include the continued rise of gin, increased interest in foreign imports and rising interest in sparkling wines, five alcoholic drinks producers told The Morning Advertiser in this video.

Rapped knuckles: Global Brands' VK has been made to remove a Facebook advert by the ASA

VK advert on Facebook banned over ‘irresponsible drinking’

Live the Hooch life: half of the company's yearly marketing budget has been invested in the campaign

Hooch targets millions of drinkers with new ad campaign

Banned: Drink Doctor is not allowed to use this meme again

Alcohol delivery service scolded by ASA over ‘unwise’ memes

Image power: it can be beneficial to encourage customers to take photos and share them

Is social media ruining the UK's pub culture?

Top job: John Timothy will be the new chief executive of the Portman Group

Tesco exec takes top job at The Portman Group

Cool idea: M&B aims for new audience with alcoholic popsicle launch

M&B targets younger 'drinkers' with new alcoholic popsicles

Confirm: licensees need to ensure their wholesalers are registered

Pubs warned ‘watch out for duty cheats’ after rules tightened

Pricey: expensive alcohol drives booze value up

Pricey booze steadies wet sales in pubs

Positive: CAMRA national chair Colin Valentine

CAMRA backs report on health benefits of alcohol

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