Spirits

How to boost spirits sales in pubs

DRINKS MASTERCLASS

Top tips for expanding your reputation for spirits

By Rebecca Weller

As spirits sales continue to struggle across the on-trade, The Morning Advertiser (The MA) has looked into how pubs can maximise opportunities to push growth within the category.

New products: This month's round-up features BrewDog Distilling Co, Global Brands, CMBC and more

NEW PRODUCTS ROUND-UP

Thatchers releases new cider exclusively for pubs

By Rebecca Weller

This month's round-up includes a new cider from Thatchers only available to pubs as well as new products from BrewDog Distilling Co, Global Brands, CMBC and more.

New products: This week's round-up features Hendricks Gin, Adnams, Cîroc, Krombacher and more.

NEW PRODUCTS ROUND-UP

Hendricks releases limited-edition variant

By Rebecca Weller

This week's round-up includes new products from Hendricks, Adnams, Cîroc , BrewDog Distillery, Krombacher, Cawston Press and more.

How can I increase RTD sales at my pub

DRINKS MASTERCLASS

RTD trends you need to know

By Rebecca Weller

As trends within the RTD sector shift and younger generations catch on to what the category can offer, publicans would do well to heed some expert advice.

Changing perceptions: Lobos 1707 founder Diego Osorio on how pubs can maximise their Tequila offering (Credit: Getty/skodonnell)

How pubs can change perceptions about Tequila

By Diego Osorio, Lobos 1707 founder

As the popularity of Tequila continues to soar, pub and bar owners across the UK are presented with a unique opportunity to tap into the growing trend by pairing the spirit with food or hosting educational events to help change perceptions around the...

International Margarita Day: raise your glass and toast the classic cocktail with these recipes (Credit: Getty/Svetlana-Cherruty)

Recipes to celebrate International Margarita Day

By Rebecca Weller

Celebrated on the 22 February every year, people around the world raise their Margarita glasses to toast the classic Tequila-based cocktail for International Margarita Day.

Number one: Schofield's Bar was named top cocktail bar earlier this month (February)

Behind the UK #1 cocktail bar's success

By Charli Tomney

Schofield's Bar was announced the number one earlier this month at the Top 50 Cocktail Bars list reveal, but what is behind the bar’s success?

Shifting occasions: spirits category presents growth opportunities despite tough year in 2023 (Credit: Getty/5PH)

Sales boosting trends for spirits in 2024

By Rebecca Weller

The spirits category faced a “challenging year” in 2023 but still presents plenty of growth opportunities, according to the latest CGA by NIQ On-Premise Measurement Service.

New products: this week's round up features Lucky Saint, Kingfisher and The Busker Irish Whiskey

NEW PRODUCTS ROUND-UP

Kingfisher unveils new zero alcohol variant

By Rebecca Weller

This month's round-up features new products from Kingfisher, Lucky Saint, Hattingley Valley, Two Tribes Brewery, Hive Mind and The Busker Irish Whiskey.

What are the best selling brands of 2023?

DRINKS LIST 2024

The Drinks List – top brands to stock in 2024

By The Morning Advertiser

Welcome to the Drinks List 2024 – a list of the top-selling beverages in the on-trade looking at 15 different categories during the past year.

Deck the halls: offering a variety products could help retain customers into the new year

CHRISTMAS NEW PRODUCTS ROUND-UP

Beers and spirits dominate new drinks for Christmas

By Gary Lloyd

Hey, if you didn’t realise, Christmas is round the corner and now is an ideal time to launch some new drinks that could keep customers coming back until next Yuletide.

New products: this month's round up features Black Sheep Brewery, Molson Coors, Hogs Back Brewery and more

NEW PRODUCTS ROUND-UP

Black Sheep Brewery releases first craft beer

By Rebecca Weller

This month's round-up includes new products from Black Sheep Brewery, Molson Coors, Thatchers Cider, Warner's Distillery and more.

New products: this week's round up includes BrewDog, J20, Thatchers, Adnams, Port Askaig, Greene King and more

NEW PRODUCTS ROUND-UP

BrewDog releases new IPA

By Rebecca Weller

This week's round up includes new products from BrewDog, J20, Thatchers, Adnams, Port Askaig, Greene King and more.

Rum boy rum: Ian Burrell will be giving expert advice at RumFest in October

How to make rum a drink for everyone at your pub

By Gary Lloyd

Leading voice on rum and TV presenter Ian Burrell has told pubs stocking a variety of rums according to quality will mean everyone becomes a customer because they are not being priced out.

New products: this week's round-up includes Captain Morgan, Dead Man's Fingers, Timothy Taylor, Luscombe, Shepherd Neame and more.

NEW PRODUCTS ROUND-UP

Captain Morgan enters alcohol-free category

By Rebecca Weller

This week's round-up features new products from Captain Morgan, Dead Man's Fingers, Timothy Taylor, Luscombe, Shepherd Neame and more.

Food and alcohol: How to combine your two favourite things (Credit: Getty/ miodrag ignjatovic)

Alcohol in food can be a recipe for success

By Amelie Maurice-Jones

Pints are pulled and wine poured at British gastropubs while dishes are plated and served. But in the kitchen, the worlds of food and alcohol become one.

New products: this month's round-up includes Diageo, Double Dutch, Beavertown, Fentimans and more Smokehead

NEW PRODUCTS ROUND-UP

Diageo releases new Captain Morgan's flavour

By Rebecca Weller

This month's new products round-up features new serves from Diageo, Double Dutch, Beavertown, Fentimans, Smokehead, Britvic and more.

Drinks Masterclass: How to make a Sway in the Morning cocktail  (Credit: Getty/SolStock)

DRINKS MASTERCLASS

How to make a Sway in the Morning cocktail

By Rebecca Weller

Closing this latest series of The Morning Advertiser’s Drinks Masterclass, Pennyroyal general manager Liam Jones shares how to make the bars Sway in the Morning cocktail.

 New rules: from 1 August 2023, the alcohol duty system will be changing (image: Getty/Phill Thornton)

How are alcohol duty rates changing?

By Nikkie Thatcher

Ahead of the changes to alcohol duty rates in under a month (1 August), The Morning Advertiser takes a look at what the new system will look like.

Drinks Masterclass: how to make a Bananarita cocktail (Credit: Getty/SolStock)

DRINKS MASTERCLASS

How to make a Bananarita cocktail

By Rebecca Weller

This week’s Drinks Masterclass showcases a Bananarita cocktail from Bristol-based bar, Filthy XIII.

Green focus: The Milk Thistle bar manager Sebastiano Fileccia created the idea behind the event

Shaking Up Sustainability in bars

By Charli Tomney

Last Tuesday (27 June) the Top 50 Cocktail Bars teamed up with current number 43, The Milk Thistle, for an exclusive event at the venue all about sustainability in bars.

Drinks Masterclass: how to make a Champagne Pina Colada (Credit: Getty/SolStock)

DRINKS MASTERCLASS

How to make a Champagne Pina Colada

By Rebecca Weller

In this week’s Drinks Masterclass, London-based cocktail bar manager Andrei Marcu shares how to make a Champagne Pina Colada.

New products: this week's round-up features Silent Pool, Stowford Press, Adnams, Ad Gefrin, Titanic Brewery and Vapoura Rum

NEW PRODUCTS ROUND-UP

Silent Pool releases new gin expression

By Rebecca Weller

This week's round-up features new products from Silent Pool, Stowford Press, Adnams, Ad Gefrin, Titanic Brewery and Vapoura Rum.

Drinks Masterclass: How to make an Opium Parlour Fortnuella Sour cocktail (Credit: Getty/ SolStock)

DRINKS MASTERCLASS

How to make a Fortunella Sour cocktail

By Rebecca Weller

This week’s Drinks Masterclass features a Fortunella Sour cocktail from London-based Opium Cocktail Bar & Dim Sum Parlour.

Drinks Masterclass: how to make a Little Door & Co Crimes of Passion cocktail (Credit: Getty/SolStock)

DRINKS MASTERCLASS

How to make a Crimes of Passion cocktail

By Rebecca Weller

In this week’s Drinks Masterclass, London-based multiple operator Little Door & Co’s operations manager, William Russell, shares how to make the company’s Crimes of Passions cocktail.

New products: this week's round-up features Hooch, Shepherd Neame, Never Say Die Whisky, Rich's Cider and Radlow Hundred vineyard

NEW PRODUCTS ROUND-UP

Hooch unveils new flavour

By Rebecca Weller

This week's round-up features new products from Hooch, Shepherd Neame, Never Say Die Whisky, Rich's Cider and Radlow Hundred vineyard.

Diageo CEO Sir Ivan Menezes death

Diageo announces death of Sir Ivan Menezes

By Nikkie Thatcher

Diageo has announced former chief executive Sir Ivan Menezes has passed away aged 63, following a brief illness, with his family at his side.

New products: this week's round-up features Old Mout, Luscombe and Theakston

NEW PRODUCTS ROUND-UP

Luscombe launches new Raspberry Crush variant

By Rebecca Weller

This week's round-up features new products from Luscombe, Old Mout, Camden Town Brewery, ICB, Theakston, DropWorks and Lancaster Spirits Company.

Personnel change: David Haworth is to be replaced by Julia Massies from September this year

Pernod Ricard UK MD to retire

By Nikkie Thatcher

Managing director of Pernod Ricard UK David Haworth is set to retire later this year after a career of more than three decades at the business.

New products: this week's round up includes Bathtub Gin, Camden Town Brewery, Otter Brewery, Jam Shed, Black Sheep Brewery, Salcombe Distilling Co., Seven Brothers and Hive Mind Brewery

NEW PRODUCTS ROUND-UP

Bathtub Gin releases new seasonal flavour

By Rebecca Weller

This week's round-up features new products from Bathtub Gin, Camden Town Brewery, Otter Brewery, Jam Shed, Black Sheep Brewery, Salcombe Distilling Co., Seven Brothers and Hive Mind Brewery.